🤖
AI Overview Optimisation
Structure content, E-E-A-T signals, and schema so Google's AI Overviews select your pages as cited sources — placing your brand at the very top of the search results page.
GEO / AI Search
Get Your Brand Cited by ChatGPT, Perplexity & Google AI
AI-powered search is rewriting who gets found online. We optimise your content, authority signals, and E-E-A-T profile so AI systems choose your brand as the source they cite — before your competitors figure out this exists.
AI Overview Presence
Appear in Google's AI-generated summaries at the very top of search results — above traditional blue links.
LLM Citation Strategy
Content and authority structures that cause ChatGPT and Perplexity to name your business when users ask for recommendations.
First-Mover Advantage
Most businesses haven't started GEO yet. Early adoption creates a citation moat that's hard to displace.
GEO Services We Provide
Four AI-search-specific workstreams that position your brand as a credible, citable source across every major AI search surface.
💬
ChatGPT & Perplexity Citation Strategy
Build the authoritative content depth, structured data, and third-party mentions that cause large language models to cite your business when users ask questions in your industry.
📖
Authoritative Content Engineering
Restructure existing content with clear definitions, statistics, first-party data, and expert quotes — the signals AI systems use to evaluate source credibility before citing.
🏛️
E-E-A-T Signal Building
Strengthen Experience, Expertise, Authoritativeness, and Trustworthiness signals across your site through author pages, credentials, citations, and off-site brand mentions.
Tools & Technologies
AI platforms, SEO tools, and monitoring solutions we use to build and measure GEO performance.
Google Search Console
Perplexity AI
ChatGPT
Ahrefs
SEMrush
Schema.org
Google Analytics 4
Surfer SEO
Looker Studio
Key Benefits
Brand citations in ChatGPT, Perplexity, and Google AI Overviews
Future-proofed search presence as AI search share grows
Stronger E-E-A-T signals that benefit traditional SEO simultaneously
Competitive differentiation before most brands understand GEO
Frequently Asked Questions
What is GEO (Generative Engine Optimization)?
GEO is the practice of structuring your brand, content, and authority signals so that AI-powered search engines — ChatGPT, Perplexity, Google AI Overviews, Bing Copilot — cite your site as a source in their generated answers. It's the evolution of traditional SEO for the AI search era.
How do AI systems decide which sources to cite?
AI systems weigh source authority (domain rating, backlink quality), content structure (clear definitions, statistics, expert attributions), E-E-A-T signals (author credentials, publication history), and citation frequency from other authoritative sources. We optimise for all of these.
Does GEO replace traditional SEO?
No — they are complementary. Strong traditional SEO (technical health, on-page optimisation, link authority) creates the foundation that AI systems rely on to evaluate source credibility. GEO layers AI-specific content and citation strategies on top of that foundation.
How do you measure GEO success?
We track AI citation appearances through regular testing in ChatGPT, Perplexity, and Google AI Overviews for target queries, monitor branded search volume growth, track referral traffic from AI-adjacent sources, and measure improvements in E-E-A-T proxy metrics like domain authority and branded mentions.
Ready to Be the Brand AI Recommends?
The businesses that invest in AI search optimisation now will dominate AI-generated recommendations for years. Let's build your GEO strategy before your competitors realise it's possible.